Jamie Scarborough

Founding Partner, North America

t.  604-506-1777
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My first job was selling carpet and rugs on my uncle’s market stall in East London (England). I was 14 and it was always cold and wet out. I loved it.

From there, 6 years passed with me selling everything from steak-knives in London pubs (bad idea – don’t try it!) to beer and wine in bars all over the world (great idea – try it often!).

I found myself in Canada at 20 looking to make my fortune. The plan: start my own company; be rich by 22; retire to Barbados at 25. Instead, I got a job with a recruitment advertising agency as a Copywriter (selling companies as a place to work) and by 25 was a rising star Creative Director for the agency (great title, terrible wage).

Something had to change. It did.

My boss - the VP of Creative at the time - became the VP of Sales. She asked me if I wanted to join her on the sales team. I jumped at the chance to make commissions. I spent the next 2 years selling into the Vancouver market. I was friendly, fast-talking and had a big personality (everything I thought you needed to be great at sales). I had some big successes, and some miserable failures, but was well thought of by the company (I was Sales Person of the Year). But I was so frustrated! Why – when I used the same sales approach every time – did I win some deals and lose others? I knew there was a lot more I needed to learn, and I needed to learn it quick. So I packed up my life and joined a sister-company (Monster) in Toronto.

For the first time I was mixing with other sales people and leaders: seasoned vets from all over North America who were hungry and being well-fed. The next 5 years were a Doctorate in Sales (but with them paying me!). I learnt about cold-calling and presenting and negotiations. I learnt about process and discovery and consultation. I learnt why sales is more about empathy than about fast-talking (although fast-talking certainly helps sometimes). I was Sales Person of the Year – twice! More than that, I became a professional sales person.

By the time my 5 years with Monster were up, I was managing the entire Canadian field sales team. People 10-20 years older (with experience to match) came to me for sales advice. My team had grown its revenues by 400% in my tenure (highest growth in Monster globally!) and had emerged as the Canadian market leader. I had done everything I could do and was being fast tracked for senior management. But I felt I had learnt everything I could there and wanted to make a change.

I was recruited back to Vancouver as the VP of Sales for Hcareers.com – a global hospitality job board. Great company, great opportunity, GREAT location (big Vancouver fan!). They let me completely overhaul their sales operations and – 1 year in – I was ready for my next challenge.

Today I am one of the owners of Sales Talent Agency. A Canadian company that finds quality sales people excellent sales roles. I love being back in the sales seat. Consulting with employers on what sales people they need to be successful; meeting with the best sales professionals in Canada; creating win/wins.
At 20, I hoped to retire at 25. Now, in my mid-thirties, I hope I never have to retire.

For the love of sales!


contributed to

Sonya Meloff

Founding Partner, North America

t.  416-304-9823 ext. 2000
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I always loved recruiting.

I’m not sure if it’s the challenge that I enjoy, or the feeling you get when you know you’ve made a real difference in a person’s life.

Having started in Calgary as a contract engineering recruiter, I’ll never forget the time I found a resume on the fax machine (yes, fax) of a Senior VP at an international oil & gas company. He had recently been laid off due to restructuring. The resume was 10 pages long, and you could tell he had not touched it in perhaps 20 years. Nobody at the office was interested in tackling his case, but I figured I had nothing to lose and gave the guy a call.

And what a call it ended up being.

Though he had a proven track record of success in his field, he didn’t have the first idea of where to start in his career hunt, he didn’t understand his value in the marketplace, and he was terrified at the thought of negotiating his own salary.

I was excited to help!

After working together for a few months, and with the help of others in the office, we found him that perfect role and, from what I hear, he’s still in that role nearly 10 years later.

Four years of recruiting led me to join an advertising agency where I sold recruitment advertising services to companies and employers. It was a side of the recruitment business that I loved and I learned so much from understanding the employer’s side of the recruiting process. Just when everything started to shift online, I was recruited by Monster to sell their online recruitment services – and I jumped at the opportunity!

Working at Monster is when I really began to thrive in sales. Quotas were tough and competition was fierce. We were taught to be disciplined in sales and studied and practiced all aspects of a professional and successful sales process. I loved working with companies and helping them solve their recruitment challenges by leveraging the power of the Web. Using my experience in recruitment, I launched the Canadian staffing agency division and worked closely with hundreds of recruiting firms in Canada.

Once Jamie left, I was named Sales Person of the Year.

But it wasn’t enough and I missed recruiting.

Today I am one of the owners of Sales Talent Agency. A Canadian company that finds quality sales people excellent sales roles. I am looking forward to meeting every professional sales person in Canada and helping to make a difference in their life. I am also looking forward to helping companies connect with quality sales people to ensure they meet their objectives.

Working with Sales feels so natural, and I love being back in the recruiting seat.

For the love of sales!


contributed to


Kristin Condon

VP and partner, North America

t.  416-304-9823 ext. 2007
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My first sales job was at the age of 12.  A couple I had babysat for ran a promotions company and hired me to help them sell their products at Chin Picnic. Literally, at the age of 12, I had to sell people a pen! So cliché, but so much fun – and I was hooked.  I held multiple sales jobs throughout high school – sometimes even 2-3 at a time – often retail or restaurant oriented; but I was the only one out of my friends that took a job selling ‘unbreakable dishes’ on 100% commission in the middle of a mall for 11 hour shifts.  It was that job that showed me that I had what it took to make it in sales. To realize that there was no limit to what I could achieve or how I could be rewarded for my hard work and success-  just like that, I was sold. However, much like with any good sales rep, you need to know when to walk away. When I realized that the ‘unbreakable’ dishes were in fact breakable, I could no longer stand behind the product. Thems’ the breaks. (really!)

I have been in recruitment and sales my entire career and have been exposed to sales roles at all levels across several industries. Through it all, I still believe recruiters have one of the hardest sales jobs out there. We grind it out. Every. Single. Day.

After working in Corporate HR & Recruitment at Pizza Pizza and TD Bank, I found my home at Sales Talent Agency. Since joining STA in 2008 as its second employee, I have had the pleasure of watching - what was once a small budding niche recruitment firm, become a world-class leader in the industry. Today, I am Vice-President and oversee a team of hard working Account Directors, Account Managers, and Account Executives and working with many of the clients I brought on years ago. 

What I have learned as an individual contributor, as well as a leader, is that you must be passionate about what you do if you are going to be in sales. You need to love the hustle, take pride in your resilience, and be determined to push yourself every day to achieve your goals. If you do this, you will find that there is no limit to your opportunity, your ability, or your success when in sales.   There truly is no greater career and no greater reward. What is even more meaningful than that reward is being able to take pride in the product that we sell. I am proud to say we really are the experts in sales recruitment.

For the love of sales!


contributed to

Sarah Gowdy

Customer Success Manager, Vancouver

t.  416 304 9823 ext 2022
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It all began at the age of sixteen when I got my first job in retail. I loved the task of discovering and fulfilling the needs of customers, and of course, telling them to come back and see me in the future. Over the next four years I worked hard to achieve my sales targets, and was proudly a member each year of the $100,000 Sales Club.

Soon after my departure from retail, I began working towards my Marketing Management Diploma at Kwantlen Polytechnic University. After completing my first year of University I felt restless and undecided. Having travelled to Malaysia and Singapore years prior, I had been bitten by the travel bug and decided I would travel to Australia and Thailand. After three months away from “everyday life” I came home with a new determination to finish my diploma - but literally had no money to my name. 

Looking for work, I applied for a Receptionist position within a car dealership. Upon meeting with the Sales Manager I was offered the position as their Sales Coordinator. It was a new position for the dealership and they weren’t entirely sure what they wanted me to do - but they wanted me to do the job! As I began to learn the ropes, I noticed a step missing in the sales process that was not consistently getting done: follow up. I then proceeded to create a follow up system which reminded and checked that the sales people were following up with their customers consistently after each sale. As a result, the sales people achieved significantly higher customer survey ratings than ever before.

During my time at the dealership, I discovered the hard work that sales people put in to make a sale, and many ways that I can assist to make it easier and more seamless for them. I eventually left to complete my education full time, and now with my Marketing Management Diploma in hand, I look towards the future with optimism and see nothing but opportunities ahead. Sales Talent Agency is a young company in need of their first ever operations expert. I look forward to being a big part of the company’s growth and helping candidates and clients alike!

For the love of sales!

Sheila Cassidy

director of OPERATIONS, toronto

t.  416-304-9823 ext. 2004
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I was born in Vancouver, and since then have lived in Burlington, Montreal, Lethbridge and Toronto (just to name a few). When I was 14, I decided that I wanted to attend the University of Western Ontario, so I inherited an apron and a visor and worked at McDonald’s for over 3 years to make that goal possible. When I received the offer from Western University, I feverishly accepted the opportunity. 

Throughout my four years of study at Western, I worked for Residence Life, assisted in the Career Centre as a Career Leader, worked as a Server downtown and travelled to Rwanda, Africa on an internship. By the end of my four years, I graduated with an Honours Specialization in Sociology but I was not quite yet ready to leave Western’s beautiful campus. I learned about an exciting role as an Admissions/Recruitment Officer where I could work with students from both a high school and university level – I was sold. Working with students has always been a passion of mine, and I knew that this role would be a fit and luckily Western University agreed. While I worked full-time, I also completed a Certificate in Human Resources Management at Fanshawe College. 

After two years working at Western, I set my eyes on new challenges. I was referred to Sales Talent Agency by a friend and immediately fell in love with the office’s energy. Sales Talent Agency consists of hard-working and passionate people that challenge me in all the right ways. I began my career at Sales Talent Agency as an Account Manager on Jamie Hoobanoff’s team. In this role, I learned how to make a cold-call, how to interview candidates, how to build strong relationships with clients, how to pitch, how to close, how to sell.

After a year and a half of being in the role, Jamie Scarborough and Sonya Meloff, co-owners at Sales Talent Agency, identified that there was a need for someone to lead the charge with the development and execution of the Great Canadian Sales Competition. I couldn’t ask for a more suited position for my background and interests.  I am proud to work with a company that is dedicated to their goals and passionate about their values. Furthermore, I am extremely excited to work on projects of all sizes that contribute to the presence, reputation and growth of Sales Talent Agency and the Great Canadian Sales Competition. 

For the love of sales!


contributed to

Asad Zaman

managing Director of Executive search, toronto 

t.  416-304-9823 ext. 2014
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My second day of working in a sales job was one that I will probably never forget because it was the day when I truly fell in love with sales. I was selling lawn aeration door to door and on my second day I set a new company-wide record and pocketed what I would normally make in 2 weeks. I loved connecting with people and selling to them, I loved competing with others and I loved the fact that the harder I worked the better the reward was - that’s when I realized that I had found what I really loved doing. 

Since then I have been rather entrepreneurial, having opened 3 companies before joining Sales Talent Agency. As an entrepreneur I have always been accustomed to wearing many different hats but through all 3 ventures I have been the head of sales and marketing. These ventures also gave me exposure to hiring, training and managing workforces of up to 15 people at a time. I learned that hiring the right person can be the difference between a company being good or great, and also how expensive one wrong hire can be. This is the truest when it comes to sales.

It was time for me to look for a new and exciting challenge to take on and that is when I found Sales Talent Agency and met with Jamie and Sonya. The value proposition thrilled me because helping companies hire sales talent was something my experiences had prepared me well for. I greatly respect the fact that the right sales team can catapult a company to the next level which is why I am excited to help companies find the best employees and help individuals find jobs where they can truly excel.

For the love of sales!


contributed to

Daniela Dos Santos

Senior Director, toronto

t.  416-304-9823 ext. 2016
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While attending Glendon, York University’s bilingual campus, I studied French and History. Alongside my education, I also worked part-time as a Nutrition Aide at Toronto General Hospital. In this role, I leveraged my people skills in a new way: I found that I love people - talking to them, listening to what they have to say, how they think, and in the midst of all of that, seeing how I can help them. Upon graduating, I decided to attend George Brown College in pursuit of my post-graduate diploma in Human Resources Management. I was confident that exposure into Human Resources would lead me to a career that involved working with people and also tap into my already developed skills. I completed a 4 month internship with Sales Talent Agency and learned about sales, interviewing, recruitment and the business world; the transition from being in a class room to a lively office environment was a welcome change!

I was elated when I was extended the opportunity to work full-time as an Account Manager. One year later I was promoted to a Senior Account Manager, and was tasked with training new team members.  I learned a lot in my role as a Senior Account Manager, and this really motivated me to become a leader with Sales Talent Agency.

In the summer of 2016 I was promoted to an Account Director, and I currently manage an amazing energetic and successful team of 5 Account Managers. At Sales Talent Agency, I work with talented, energetic, passionate people that are equally as dedicated to their business partners as I am. 

For the love of sales!


Julie Leal

account director, toronto

t.  416-304-9823 ext. 2006
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I remember searching through a career guide book while still in High School and human resources really appealed to me! I would get to help businesses create and maintain a prosperous environment through their most valuable resource: people. So I decided to take HR in school and quickly realized that recruiting would be the path to take.

Working as an HR Assistant in the sports and entertainment industry, I got my first taste of recruiting. I was so nervous during my first interview that the candidate had to pull me through it! I felt such a buzz after filling my first role, and in having the chance to watch the candidate succeed and eventually be promoted to management – I felt like I had found the right candidate for the job. He was very grateful and thanked me for believing in him. 

As time passed I got the travel bug, and decided to follow my dream to travel the world. My journey took me from Europe to Australia – it was an amazing experience.

After my exciting life abroad, I came back to Toronto ready to pursue my recruiting career. I landed myself a 3-month temporary role in the financial industry, and ended up staying there for over 2 years…I guess they liked me! Having the opportunity to work closely with Management, I was able to understand the priority of filling vacant roles for a company – as it directly impacts their bottom line. I was then able to see the type of impact I have on an organization by putting the right person in the right place.

Moving forward in my career, I found myself recruiting in the media/advertising world. I was instrumental in expanding the sales force in Ontario and Manitoba, by combining my passion and previous sales recruitment experience. This allowed me to provide immediate results - I was a natural fit. My previous Manager Kristin Condon, who made the transition over to Sales Talent Agency, had put the little bird in my ear, to make my own transition over to the agency world. She knew just how much enthusiasm and passion I have for recruitment. I’m excited to be part of an integral organization like Sales Talent Agency.

For the love of sales!

Peymaneh Chychi

Account Director, Vancouver

t.  778-772-3266
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I will never forget the day I decided I was going to become a corporate lawyer. From a young age it was all I ever talked about and a goal that I would absolutely achieve – right?! Fast forward 10 years to when I landed my first sales role with Rogers – I still remember the thrill I would get from working with customers! While in post-secondary, I worked full-time managing two of Canada’s top men’s formal wear stores, as well as Canada’s largest bridal store. Quotas were high and I loved the pressure and satisfaction of beating them! And so, before the time came for me to decide between a career in law or sales – one had already chosen me!

My professional sales career began with Sales Talent Agency in 2011, when Jamie Scarborough hired me for a three month apprenticeship. Later, I joined a global software company that was looking to enter the Vancouver market for a second time. This was my first exposure into SaaS and the world of technology – I was making upwards of ninety cold calls a day, booking twelve demos and constantly on the go! In 2012, HQ announced that they would be closing their operations in Western Canada and redirecting their efforts to Eastern Canada. Having worked right next door to STA, I knew their team would help me find amazing opportunities - little did I know that it would be with them! When I was approached by Jamie with the idea of rejoining Sales Talent Agency, I knew that it was the right move for me!   

I love working for a company that shares my values, creativity and the desire to offer more than just a service. We pride ourselves on being the best in our industry, subject-matter experts, who intend on shaping the future of recruitment – and that is something I’m passionate about.        

I guess you could say that while law was my first love, sales became my soul mate, and now I’m married to recruitment!

I look forward to helping you with your next hire!

For the love of sales!


contributed to

Dean Mitchell

account director, vancouver

t.  778-709-1300
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During my career the common theme has always been doing something that I’m passionate about and enjoy: from books to property to people. In sales you need to be engaged and passionate about what you are selling/promoting, I really don’t buy into the ‘I can sell anything to anyone’ mindset, at least in the long-term.

I’ve always had exposure to sales in some form. In my childhood, my dad was very entrepreneurial and built his own car sales business. From him I learned the need for drive, commitment and focus, essential traits to be effective and successful in any sales role.

Upon graduating from university, I combined my love of books and people to progress in the world of book publishing, specifically in the Sales & Marketing function at an academic publisher, managing five freelance sales representatives, key account sales and all marketing activities. This gave me my first career experience of Sales Management, Inside Sales, Business Development, Account Management, Key Accounts and a broad spectrum of Marketing skills. Within two years we had doubled sales revenue through promotions, focusing on promoting more commercial authors & books and innovative marketing on a slim budget. The natural progression was into main stream publishing with a larger company. At Orion Publishing Group, I was one of their eleven Territory Managers representing such authors as Terry Pratchett, Michael Palin, Ian Rankin and Maeve Binchy. Promoting people, very much like recruitment later on in my career path. Within approximately a year, I had nearly doubled the sales revenue of my area and also reduced dead-stock and returns, another key statistic in book publishing. 

When I returned to Canada, I obviously needed a job and I’d had some exposure to recruitment agencies as a hiring manager and also as a candidate. I could see the value in the agency service from both sides, so I secured a position with a leading global recruitment agency here in Vancouver. I recruited in the Sales & Marketing function and was one of the first recruitment consultants focused on that functional area for that company. It really was a fantastic experience telling candidates they had a new job and telling client companies that I had secured a great new employee for them. 

Jamie and Sales Talent Agency then head-hunted me to continue their track record of success in the Vancouver office. I felt a real synergy with Jamie and his team, on a professional and personal level. Best of all, it is continuing doing something that I love; consulting with companies on finding recruitment solutions and mentoring great candidates on progressing their careers.

For the love of sales!


contributed to


Armin Tankovic

account director, toronto 

t.  416-304-9823 ext. 2028
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While attending Ryerson University, I had the privilege of being a student-athlete. I got my degree in Politics and Governance, played on the varsity men’s soccer team and worked as a sales consultant at Rogers Communications. My schedule was packed, I was doing a lot, however, I wasn’t thrilled with some of my results on the pitch and in the classroom. Mid way through I learned an important lesson from my coach and some of the top performers on my team; there’s always more to give so no matter what you do, make sure you leave it better than you found it. I was a little stubborn and it took some time until I began intentionally applying this attitude to things like athletics, academics, and business but eventually, it all came together.

Utilizing this philosophy while working at Rogers made me fall in love with sales. I thoroughly enjoyed working with clients to solve their business related issues, approached all targets with enthusiasm, and relished in the opportunity to work with results oriented individuals.

Upon graduating, I knew starting a career in B2B sales was my next step and I eventually got my first chance at a digital media start up. While the role was attractive and offered a lot of autonomy, I realized it wasn’t for me. I needed more structure and training, so I got in touch with Sales Talent Agency in hopes of finding that perfect entry level role. I was pleasantly surprised when my recruiter offered me an opportunity to interview for an Account Manager role internally. The interview process was challenging and thoughtful, resulting in an incredible candidate experience. STA’s values were clearly communicated by Jamie and Sonya, and they aligned well with mine – at that point, I knew I wanted to join their team.

Today I am an Account Director with Sales Talent Agency and I have the pleasure of leading an incredible team. We work with startups, mid sized, and globally established organizations across multiple industries.Together, we help our clients meet their objectives by providing recruitment solutions that increase their market share and revenue.

For the love of sales!


contributed to


Jenna Houssian

account Director, toronto

t.  416-304-9823 ext. 2037
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My love for sales started at the young age of 10 when I would get to go to work with my Dad every summer. My father has been an Entrepreneur, spending many years owning his own businesses all in sales-focused industries. Seeing first hand what retail, sales and business development was all about, kickstarted what would soon be my career.

While working for one of Canada’s largest fashion retailers and obtaining my Finance degree at Western University, I discovered that my true passion was to follow in my father’s footsteps and pursue a career in sales- this was more than just a part-time job for me. I loved building strong relationships with all of my customers, fulfilling their needs and looking forward to seeing them the next time they came in. I knew that I wanted to amalgamate my educational background with my passion for people and sales. Joining Sales Talent Agency was the perfect fit. 

Sales Talent Agency highlights and allows me to apply my practical skills I have obtained through my extensive sales background as well as applying my education to my day-to-day work. I am so thrilled to be a part of the Sales Talent Agency team!

For the love of sales!

Truzanne Claasen

account Director, Vancouver

t.  604-319-8680
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Born and raised in South Africa and immigrating to Canada at age 11 has taught me from a very young age the meaning of adaptation. Landing in Saskatchewan at a bone chilling -30 degrees, knowing only a few basic phrases in English and never seeing snow in my life, would definitely classify as a bit of a curve ball. But who said that opportunity ever came without challenges? 

Consequently, these challenges and victories are exactly what drive my thirst for accomplishment in both my personal and professional life. 

After graduating with my Bachelor of Commerce degree my competitive nature and desire to work in a fast pace environment pointed me directly to a sales career. However, it wasn’t until after I discovered recruitment, that I really found my knack. Recruitment had merged two of my passions: sales and people. 

Outside of work, you can find me exploring Vancouver’s amazing backyard; snowboarding, running the seawall, and trying new restaurants with friends and family.

For the love of sales!


contributed to

Xander Ashton

KEY account manager, toronto 

t.  416-304-9823 ext 2023
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From a young age, I had a passion to sell. From trading video games to selling old sports equipment, I was motivated and ambitious. 

Coming out of high school without a clear, defined career path I obtained my first sales job at The Brick with 100% commission. I assumed the role would be fairly easy, however, after tanking the first week I began to think otherwise. The following week I was determined to prove to everyone I was great in sales. So, I did everything I could to become a phenomenal sales person, from shadowing co-workers to watching videos. The following times to come I quickly began blowing my targets out of the water, and rose to consistently being one of the top performers. I even sold the most high-ticketed item in the store, which no one had ever sold before. The feeling of achievement and closing sales was unbelievable, complete satisfaction. I then realized this was something I loved. 

I decided I wanted to pursue sales as a career and I attended Brock University in Ontario to obtain a degree in Business Communications. The program allowed me to develop a high level of competence in communication, while combining aspects in business of marketing, public relations, management and working with a diverse range of people. 

While pursing my degree, I became involved in my family business of custom upholstery and blinds. I began as a media coordinator from updating the website to managing social media. By updating the website and ensuring it was ranked number one on Google, I drastically increased the account base. I then went on to become a sales representative for the business where I developed exceptional skills in customer service, lead generation and sales proposals. 

Overall my experiences have led me to ensure I meet and exceed expectations and standards, while being a dedicated and hard worker. I love people and I love sales, which has driven me to this role at Sales Talent Agency. I am extremely thrilled to be part of such an amazing and enthusiastic team. This role provides me with an opportunity to help individuals attain rewarding and successful careers, while helping organizations seek top talent in the country to enhance their workforce. 

For the love of sales!


contributed to

Kim Kozak

senior account manager, Vancouver 

t.  416-304-9823 ext. 2049
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For me, sales is about building relationships.

My first sales position was at the age of 15, working in one of Canada’s largest sports retail stores, which sold pro sports team apparel. Growing up I had played and watched baseball and had followed a little bit of hockey, but I had very little knowledge in any other professional sports. Having to name 5 teams from the NFL in the interview had me break a small sweat... I was surely in for a rude awakening when I had to clearly identify those and about forty other teams on the sales floor! It was an early understanding for me that being prepared to become an expert was an important key to building a strong relationship.  I learned the names of every professional sports team in North America.

Upon completing my Diploma in Communication Arts, Public Relations and Advertising, I joined a small recruitment firm that specialized in the Industrial/Oil & Gas sector. Having no experience in Recruitment, this decision was solely based on my passion for building relationships with people. Helping someone land a great job intrigued me. Helping a company make a great hire, appealed too. My instinct was correct: when it is done well, placing a candidate with a company is one of the greatest and most rewarding feelings ever.

After gaining about a year of full-cycle recruitment experience, I went on to join one of the world’s largest most reputable specialized financial recruitment agencies. This ended up being one of the greatest learning experiences for me. I quickly learned I loved turning a cold call into a business meeting, to a sales presentation, and into closing a deal. I loved being a part of a big 30-person team, and I thrived on the company’s high sense of urgency and quality.

Today I have spent 9 years in recruitment, and am excited to be working as a Senior Account Manager with Canada’s largest sales recruitment agency. I look forward to finding great sales professionals for top employers, and I look forward to continuing to develop my own sales career.

For the love of sales!

Contributed to


Arianna Mills

Key Account manager, toronto 

t.  416-304-9823 ext. 2046
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For as long as I can remember, I have always enjoyed a good challenge. I may not have known what I wanted to do growing up, but I knew how to keep an eye open for good opportunities. Without an exact “title” of what I hoped to become one day, I studied Business at Brock University, as I loved every aspect of business and knew it would provide clarity on where to build my career. In the end, it ended up being my experiences that guided me to where I am today. 

My first summer job was for a local solar energy company. The position was an experimental sales role for the company, cold calling residents out of a phone book and setting up consultations. I will never forget my days of going to work with a telephone book and a sharpie, crossing leads off one by one. The most valuable lesson that summer was that I could sell an industry that I literally had no experience in… and I loved that feeling! When I returned to school the next fall, I began working for the Office of Alumni Relations, which was responsible for Brock’s fundraising initiatives. It wasn’t long before I was meeting and exceeding the daily targets and became a team leader at the office. 

This led me to a full-time role as the Sales Team Lead at an office in Oakville where I became the top seller my first year there. I was responsible for managing the sales staff and reporting results directly to my manager and the President. As a recent graduate, I was given a variety of creative tasks including handling social media pages and assisting the Director of Marketing.

No matter what you are selling, I find the people you are working with are just as motivating as the sale itself. One of the best parts of working in sales is the rewarding feeling when somebody is happy with what you have supplied. It really is the people which led me to my desire to join the recruiting field! I myself was recruited by Sales Talent Agency for a separate position, but was thrilled when a position at the Agency was offered! By interacting with others at STA it was clear that it was an environment I would be lucky to be a part of and could not be more excited that this is where my career path has led me! I am eager to begin learning more about individual sales professionals across Canada and the various organizations driven by internal sales stars.

For the love of sales!

Katrina McGuire

Key Account Manager, Vancouver

t.  778-960-9348
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I grew up in a small community in Thunder Bay Ontario (known more for its snow than its career opportunities). Although my hometown is still dear to my heart, I realized then I needed to go out on my own if I wanted to follow my dreams. The moment I finished secondary school I hopped on a Greyhound, and two and a half days later landed in beautiful British Columbia. It certainly wasn’t hard to fall in love with Vancouver and the big city life, and soon after landing here I was ready for my next chapter.

I can’t honestly say that I was sure where I wanted to start my career, but I’ve always had a love for people and building relationships. This led me to the BBA Marketing Management program at Langara College. Throughout my time at Langara I was fortunate enough to find an outlet for my competitive nature in business competitions. These competitions allowed me the opportunity to not only build a large network but also thrive on the challenge of consistently learning about new industries and selling my ideas.

During my last year I completed an internship in the new Career Centre at Langara, where I was excited to be in an environment buzzing with eager students looking to start their careers. It was so satisfying to see the results of placing fresh, talented students into new and exciting roles! Identifying a lack of resources to serve students, I developed a Career Leader program where senior students were able to assist others in their career journey.

My first introduction to Sales Talent Agency was through the Great Canadian Sales Competition. Understanding the amazing opportunity this competition provided to students, I became an ambassador on campus. Over my four years of study I often recruited students on campus for various events, and flourished at the opportunity to do so for this sales competition.

Although I didn't originally consider myself a “sales person” by my last year of school I began to understand that I was actually constantly selling in some form or another in everything I did, and I loved it! I am very excited to be a part of the Sales Talent Agency team and work alongside such a group of talented professionals! 

For the love of sales!


contributed to

Meredith Martin

Senior Executive Search Associate, Toronto

t.  416-304-9823 ext 2025
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My passion for sales began in retail. After attending George Brown's Fashion Industry Management Program, I set my sights on working my way up at a high end women's shoe retailer. Initially, as a Sales Associate, I threw myself into delivering the highest level of customer service possible and developing meaningful and long lasting client relationships. These efforts culminated in my being given the responsibility of opening and managing a new store location, which included staffing and leading my own sales team. This was where I had my first taste of recruiting. I was able to screen, select, and develop passionate people who also wanted to succeed. I am pleased to say that many of the individuals I hired continue to work there successfully, long after my departure.

I subsequently moved into a business development position with a conference and event planning company where my goal was acquiring new sponsoring partners through lead research and cold-calling. This was my first experience in a business to business sales environment and found that I loved the pace, the research, and most of all, the challenge of connecting people with great opportunities. As the role was inside sales, I did however miss interacting with people on a more personal basis.

When I first reached out to the Sales Talent Agency to explore the prospects of advancing my career, I was astounded by the extensive range of sales roles in so many unique and interesting industries. While also networking with personal contacts, a number of them suggested I consider recruitment – a profession that connects talented people with great opportunities involving lots of personal interaction. When Jamie Hoobanoff reached out to meet with me, I jumped at the opportunity and was in the STA office first thing the very next morning.

I am excited to be a part of the STA team. I very much look forward to working with passionate sales professionals helping them find rewarding positions where they can pursue their goals while also helping companies achieve their recruitment objectives.

For the love of sales!


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Amanda Rootenberg

Account Executive, toronto

t.  416-304-9823 ext. 2001
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I have an amazing family that taught me independence at a young age. I grew up in a small town in Iowa, but my roots didn’t quite get engrained in the soil. There was so much in the world to explore.

I was working as an Assistant Floral Manager while attending college. As much as design was a big portion of the job, sales was even more important. I found myself dealing with clients’ everyday and trying to sell as many flowers as possible. My dream was to eventually have my own flower shop. 

One afternoon I was reading Flowers Inc. magazine and it featured an article about superstar New York Florist, Michael George. I was instantly mesmerized by his work. Later that week fate stepped in and low and behold, Michael George was on The Martha Stewart show. I saw this as a “sign” and knew I had to do something. I immediately picked up the phone and called him. I convinced his Assistant to put him on the phone and told him, “I think your work is stunningly beautiful and I want to come work for you.” Long story short my cold call worked and I found myself in New York City working for superstar Florist, Michael George. 

After spending some time designing for Michael George, I had the opportunity to manage my own store for 1-800-Flowers.Com. I was the youngest retail manager and for my first holiday season, had the second highest sales growth in America. I had my New York moment when I was invited to ring the NASDAQ opening bell with a select team from 1-800-Flowers.Com.

As much as the floral world excited me, the banking/investment/hedgefund world of NYC seemed challenging and financially rewarding. I took the advice of a friend and reached out to a recruiter to inquire what it takes to be an Executive Assistant and Office Manager. Little did I know that this would carve out my career for the next 10 years in which I was an Executive Assistant for 3 different CEO’s. I found this role to be very rewarding for several reasons. It’s a role that you have to learn very quickly. You have to be very perceptive of the demands of the job and if you do this well, you find yourself in the inner circle and in the “know” of what is going on in a company. One aspect of the job was recruiting employees and determining if they would make a great fit for our company’s culture. I found this to be very exciting and something I became very passionate about. I was working at a Hedgefund that literally grew from 45 employees to almost 300 in less than 3 years. I was conducting weekly orientations of 10+ new employees each week. It was rewarding to see a candidate come full circle and know that I helped contribute to their success.

Life takes us in interesting directions. After spending about 7 years in the Big Apple, I met a nice Canuck while living in New York. When our relationship started to become serious we had the big talk about moving to Canada. Since I didn’t have any deep roots in New York, I was up for the adventure. 

When arriving in Canada I worked for a Boutique Executive Recruitment firm and realized I wanted to be in an Entrepreneurial role. I met with several executives in many different sectors, but I really felt a connection when it came to Sales Talent Agency. I love helping and encouraging people, talking to people and figuring out what makes them tick. I’ve laid down my roots in Canada and am always excited about what the future holds. 

For the love of sales!


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Chaminda Wijesundera


t.  604-418-8601
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Here’s a brief personal snapshot - As for anyone who lives and breathes a Sales career, there’s been some big highs and plentiful frustrations (thankfully someone had the common sense to invent beer)…

I spent my childhood growing up in small town England, then as a mid-teen I came to Ontario, Canada, where I polished off a BA in Fine Arts Cultural Studies at York University and afterwards a BBA in Business Entrepreneurship at Kwantlen Polytechnic University in Vancouver. After many years of travelling I came to Vancouver in 2006 and am proud to call it home. I love the quality of the powder I ride my board on in the Winter, the coarse granite I rock climb in the Summer and the thick, rolling waves I surf close by during the Fall.

I got my first Sales position at a start-up marketing agency that paid me nickels and worked me to the bone – which I was more than happy to do since it gave me the first “Account Manager” title on my resume. Soon after I found myself as an independent Sales agent for various digital brands in the web development and online marketing world. I loved running my own business, selling multiple lines of marketing services to SMEs and having full career independence. This era came to an end as I realized that I still had much to learn about the business world and opportunities in the recruitment sector caught my eye.

I then signed up at an awesome Australian recruitment marketing firm. We pounded the phones and fostered relationships with large national enterprises for their recruitment marketing projects. I really enjoyed discussing recruitment attraction issues, strategy and consulting to the HR vertical. I developed a solid knowledge of the recruitment industry in this role and a strong Western Canada client roster as well. After some years there I chose to learn the ropes of recruitment at a fantastic mid-sized Vancouver organization, where I specialized in Industrial Sales recruitment for the BC region. The company I joined taught me everything in terms of making high level Sales placements for top tier employers. I grew to absolutely love the role – my candidates were heavy Sales hitters in the BC region and my clients were leading Sales Managers & VPs. I was successful at growing top revenue earning Sales teams in Vancouver and wanted to expand my career horizons.

Jamie and I had been in touch for at least 3 years by this stage and grown to become friends. Upon a chat about business we discussed a partnership with Sales Talent Agency. With the largest and most prolific roster of Sales professionals in Canada, Sales Talent Agency really spoke to me in terms of how I want to service my Industrial client base and grow market penetrating Sales teams. Marrying this top tier roster with my national client relations and 5 years of personal recruitment experience, I’m proud to say the fit is perfect. Jamie and I shook hands and here I am…

For the love of sales!


Kristi Farrow

account executive, Toronto

t. 647-884-9556
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My passion for sales and recruitment began while I was in University earning my degree in criminology. I spent my summers travelling across Canada selling direct to consumer sales on a commission only opportunity; it didn’t take long to realize that my career would forever be in sales. Working for commission I quickly learned what it meant being paid what you’re worth. During the 5 years with this company I was able to develop a strong understanding of sales, leadership, training and management.

While I was completing University I obtained my Real Estate Licence in Ontario.  I learned a lot about running my own business including finding, managing and servicing clients.  I was entering my third year as a real estate agent when I received a phone call from a good friend and colleague who recruited me to resign from my career and move from Ontario to British Columbia to join one of the leading sales teams in the telecom and construction industry.

I was brought in to do direct sales and lead new sales reps along the way. A few highlights of my career include managing teams of up to 40 sales representatives and exceeding targets in specific communities exceeding well over 50% of our sellable market.  After a year and a half in this role, we realized as a team we needed to grow in size to be able to hit all the sales targets for our client. At this point I had brought in 10 friends from my network and people that I met along the way so it made sense for me to take on the task to grow the business.

I was then transferred into the head office where I was in charge of recruitment. I worked with our sales teams, human resources, and other marketing sources to build a recruitment team within our sales organization. After 15 months as the head of recruiting, I was able to build the recruitment business into a highly efficient team that was able to hire over 280 sales representatives for our client.

Through these roles, I realized that not only am I passionate about sales but I also love connecting sales people with career opportunities. The most rewarding part is seeing new hires grow, develop and succeed and for businesses to achieve their targets with the talent we were able to find.

For the love of sales!


Kelsey Robinson

Director,Executive search, Toronto

t.  416-304-9823 ext 2064
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Even though I didn’t always know I wanted to be in sales, my parents sure did… when I got my first sales job at S-Trip! (Canada’s #1 Student Travel Company) my mom told me a story of how she always knew I would succeed in sales. When I was 4 years old, I collected fallen, rotting apples from the apple tree in my backyard and put them in my wagon to sell them door-to-door to our neighbours. My mom only found out when one of the neighbours called her. Apparently I actually made a few bucks – no one could say no to 4 year old me!

I’ve always had a passion for sales, but more specifically a passion for influencing and connecting with people. While studying at Queen’s University in Kingston, I worked as a server/bartender in which interacting with people was my day-to-day. In my last year at Queen’s, I was promoted to a Manager and got my first introduction into the business world. At the same time, I was also the S-Trip! Campus Manager for promoting the Class of 2013 Grad Trip down to Punta Cana. There were 520 people who signed up on the trip, and achieving this record-breaking result secured me my first full-time job at S-Trip! in Toronto.

Now as an Executive Search Consultant at Sales Talent Agency, I get to work with start-ups, mid-sized, and Fortune 500 companies to help them better find, attract, and choose exceptional sales leadership talent. I also have a very strong passion for technology and am lucky to be working with some of Canada's top emerging tech companies.

On a more personal level, I love to travel, consider myself a quintessential "foodie", am a netflix-addict, and love a great game of beach volleyball.

For the love of sales!


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Ali Alizadeh

Technical Sales Consultant, Toronto

t.  416-304-9823 ext 2072
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You don't really wake up in the middle of the night and say to yourself, "I want to be a recruiter". You fall into it! My experience was, however, what I believe now to be completely serendipitous!

When I was younger, I wanted to help people and I wanted to be notorious. But only a certain few are privileged for that kind of fate – I just never really thought I would get both by being a recruiter (To be fair, I am still working on placing my first soon-to-be-famous candidate… Maybe the next Meg Whitman)

My first job was delivering newspapers followed by being a delivery boy for Boston Pizza! Those jobs really did teach me a valuable lesson - that people will always appreciate good service.  I used to get $1 tips from the old folks on my street – Unlike everyone else, I always walked to the door to hand deliver the paper and I never ate the free boxed cereals that came once a week or took home the free shampoo samples!

I love recruiting, I’ve been doing it for 3 years now and there are still two highs that I constantly chase after. Firstly, our industry most often places people for a sizable increase in their economic life.  My approach is a little bit different… I start by asking, in 3-5 years, what do you want your business card to say?  I can  not  express how good it feels when someone  who is ready for that next career move or someone who has been part of a large restructuring calls to thank you for what you have done for them and their family.  Second, closing deals!  My philosophy is that if you  satisfy the first, the second will always follow!

Everyone has dogmas they live by, things that determine one's character.  I think it is mine that has lead me to my success:


KARMA: Do good and good will come to you!

TIME: Relevant to one's own mind set, and not any other factor!

DOGMA: Hard  work will always beat genius!


Finally, be humble. 

For the love of sales!


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Annalyse Chapsalis

SENIOR Account Manager, Toronto

t.  416-304-9823 ext 2058
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Choosing to be a student at Ryerson University’s, Ted Rogers School of Management was one of the best decisions I have ever made, although I didn’t realize this until my last year as a student. I now have a Bachelor of Commerce degree in Human Resources management and a minor in professional business communications. My first two years as a university student were miserable. All I did was commute to school and go home right after, without being open to meeting new people. It wasn’t until I decided to jump out of my comfort zone and go on an International Exchange program to Sheffield, England for 6 months where I realized how much life has to offer. Being alone in a new country really contributed to my personal growth and development. Ever since then I have been chasing the need for self- accomplishment, which is what inspired me to become a student leader for the Ryerson Commerce Society in my last year of study.  Being a student leader contributed to one of the most amazing years of my life. This is where I learned how important it is to indulge in the culture of whichever organization you are currently apart of.

Studying Human Resources in university and taking courses such as recruitment where I was able to examine various selection tools, recruitment strategies and practiced interviewing simulated job applicants, I knew I had a passion for recruiting. Having 5 years of retail experience in a competitive, metrics focused and fast-paced environment, I knew I wanted to be in sales, which is why I couldn’t be more excited about joining the team at STA. The informative and insightful yet challenging interview process left me with such a positive impression of the company and the culture. I am delighted to be working with such a hardworking team and I look forward to my future growth as a business professional within Sales Talent Agency.

For the love of sales!

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Kailey Ross

Senior Account Manager, Vancouver

t.  1-888-355-0544 ext 2002
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I am a naturally competitive, driven and goal oriented individual who has a genuine passion for making a positive impact in both my personal life and professional career. At a young age I caught the travel bug and it has stuck with me ever since. Backpacking all across Europe and South East Asia has allowed me to develop intuition, confidence and a passion for meeting new people and tackling any challenge I am faced with.

Growing up, my father was in the pharmaceutical sales industry and I have always aspired to one day have a career similar to his, so it was a no brainer that I chose to  complete a degree in Commerce at McMaster University in Hamilton, ON. However, after being cooped up in a small town for the first two decades of my life it was about time to try things in the big city. I landed an awesome position at one of the top wine agencies in Toronto working with their sales team which allowed me to learn just how much drive, focus and dedication it takes to make a small organization succeed. Combining my passion for wine and listening to that pesky travel bug whispering in my ear, I decided to give things a go with a year-long stay in the Land Down Under. Through living and working in Australia my love for coastal living and, most importantly, recruiting was born!

Making the move back to Canada, Vancouver was calling my name and after hearing fantastic reviews about Sales Talent Agency from both successful candidate placements and interested clients, I knew I wanted to  start my career with the team! I am very thankful for the opportunity to work with such a passionate group of individuals and look forward to learning from some of the best in the business

For the love of sales!


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Brittani Van Dusen

Key account manager, Toronto

t.  416-304-9823 ext 2017
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My personal and professional journey started off as a windy road. At the age of fifteen I got my first part-time job, and throughout university, had up to four at a time – of all different roles. I was determined to put myself through post-secondary school and originally dreamt of becoming a paramedic. Soon after, I learned that I was not suited for that type of career and continued my schooling, earning a Bachelor of Arts in Communication and Digital Media degree at UOIT. Every year of university that went by, my path became clearer and more exciting. I believe over these four years I didn’t just get a degree, I gained invaluable knowledge about myself and the world. Aside from learning that I absolutely love to explore, read, and create – I love to learn about people. I am so privileged to be working for Sales Talent Agency where I get to do just that and not to mention, work with a phenomenal team. 

For the love of sales!


Contributed to


Christina Sevcik

Key Account manager, Toronto

t.  416-304-9823 ext 2040
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In 2010 I enrolled at the University of Guelph to pursue a Bachelor of Arts degree. I set a goal to learn as much as I could about what I loved most: people and culture. The determination to meet new people is what gave me the drive to travel to some of the most remote places in the world and experience styles of life, that were foreign to me. I learned how to build relationships with people who didn't speak the same language as I, allowing me to gain a strong intuition about others. Thankfully, being Canadian meant I also had the opportunity to meet people from all around the world, right in my own backyard.

 Upon graduation, my eagerness and competitive nature led me into the Sales industry. Not knowing what to expect, I quickly realized that Sales has a lot to do with people! I was able to develop an itinerary of new skills that allowed me to both generate income for my company and build a professional network at the same time. As the years progressed, I began my career in recruitment and I never looked back. I couldn’t believe that one career was able to capture the things I enjoy most; helping others, connecting with people and sales... of course.

 I love being able to provide people with the opportunity to be their best. Sales Talent Agency is a company that I am proud to be a part of. I am committed to connecting the top talent with amazing sales opportunities and I’m delighted to know that the best years of my career are yet to come.

For the love of sales!


Jeevan Binning

Senior Account Manager, Vancouver 

t.  416-304-9823 ext. 2067
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I spent the majority of my childhood moving, unable to fully ground my roots and as a result I grew up very shy, the perfect “wallflower”. Immediately after I had graduated high school in Atlanta, Georgia, I moved to Vancouver and completed a double concentration BBA at the Beedie School of Business at Simon Fraser University. Moving across North America to where no one knew me, gave me an opportunity to redefine myself. I still clearly recall the “Aha-Moment” that pushed me out of my own comfort zone to be the outgoing, gregarious person that I am today. I was sitting in my business lecture as a first year student and my professor had called on students requesting a volunteer to present in front of 500+ students. The “high school me” was petrified and timid. However, I remember realizing at that moment that I did not want to live my life in fear or hold myself back from reaching my own potential. At that moment, I had mustered up all my courage to volunteer myself that day… I survived! What I came to realize was that being genuine, transparent and confident - naturally attracted people towards me. As a result, throughout my university experience, I began pushing my boundaries constantly until it became natural and comfortable to do so. I took on leadership roles in a variety of business clubs, joined Toastmasters, attended networking events, Meet-up groups and joined the Vancouver Board of Trade in the Leaders of Tomorrow program… As they say, practice makes perfect!

Finally, once I graduated SFU I had a chance to travel on my own, work in sales for a Tech startup and eventually I found myself recruited by Sales Talent Agency for another position… But in a twist of fate, I was offered an internal position as an Account Manager!

Today, I can confidently say that I am someone who is very comfortable in my own skin, assertive and strive to be the best version of myself - in all aspects of my life… Oh and as an identical twin, I am naturally competitive, proving time and time again that I am the better, funnier and smarter twin… Shh, don’t tell her I said that.

For the love of sales!

Contributed to

Shehzeen Ahmed

SENIOR Account Manager, Toronto


t.  416-304-9823 ext 2071
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My first experience in sales was at the age of 7, working summers in the family coffee shop. I would stand behind the cash and up-sell pastries to clients with my mom’s encouragement. Watching my parents grow their business through hard-work, resilience and a true entrepreneurial passion inspired me to work relentlessly towards my own goals. 

While completing my degree in International Development, Economics and Communications at McGill University, I went abroad on a three month internship in Madrid working in the non-profit sector. There I had the opportunity to work on a project focusing on youth unemployment in Spain with an amazing team of people, as well as teach local volunteers a new language. This experience led me to build my cultural knowledge, international perspective and discover my passion for people. I loved building relationships, solving problems and finding ways to help.

Following Graduation I began working at one of the Big Five Canadian financial institutions. It was here that I got my first real taste of quota based sales. I made my first calls, built meaningful client relationships and experienced the satisfaction of hitting my targets. Once I realized that finance wasn’t the field for me I reached out to Sales Talent Agency in search of the right opportunity to bring together my skills and passions, that opportunity ended being with the agency itself.

Making the move from Montreal to Toronto, I look forward to bringing my creativity, love for people and passion for sales as an Account Manager at STA.

For the love of sales!

Chelsea Thorne

Senior Account Manager, Toronto

t.  416-304-9823 ext 2005
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While completing my degree in Criminology at the University of Western Ontario, I had the wonderful opportunity to continue my competitive swimming career on the women’s varsity swim team. My experience as a student-athlete taught me to utilize the competitive spirit of sport in my pursuit of academic excellence, as well as how to balance the competing demands through time management. Throughout my four years at Western, I quickly found my passion for helping people and learning about their past experiences, which lead me into searching for a career in the Sales industry.    

Following the completion of my final exams in April, I was given the opportunity to work at Sales Talent Agency. I first came in contact with Sales Talent Agency while searching for the right opportunity for my passion for helping and connecting with people. After speaking with several Account Managers at the agency, I quickly realized my skills and passions for connecting with people aligned with the foundations of Sales Talent Agency. Upon this realization, I was given the amazing opportunity to work alongside the Account Managers that originally assisted me in looking for the perfect position.

In the move from Calgary to Toronto, I look forward to bringing my love for people and competitive edge as an Account Manager at Sales Talent Agency. I look forward to developing an itinerary of new skills with Sales Talent Agency!

For the love of sales!


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Dan Manojlovic

Business Development Manager, Toronto

t.  416-304-9823 ext 2033
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I have never been one to stand by and watch an opportunity pass. To me, winning is everything. I am a graduate from Ryerson University with a Bachelors in Commerce in Marketing and a Minor in Professional Communications. I have worked in a variety of interesting jobs from a Car Salesman to a Logistics Manager for a marketing company. I enjoy exciting opportunities and always jump at an opportunity to learn something new and better myself.

I was born and raised in Toronto and know this great city like the back of my hand. From food to festivals and fairs, I have tried a lot that Toronto has to offer. Feel free to ask me for a recommendation on where to eat when we speak. If I was not working at Sales Talent Agency, I would probably be a driver and simultaneously acting as a personal tour guide for everyone I pick up.

When I was 18, I went shopping for a new car with a friend of mine and met a horrible sales representative. I left the dealership thinking “Dan, you could do that much better! People need to experience a good sales professional!” I immediately walked into a luxury car dealership and got myself a job selling cars. It was this sales position that made me realize I wanted to positively impact the way the world is served. I have had multiple jobs including a Data Analyst, Car Sales Rep (Twice at different times in my life, couldn’t stay away), Manager at a small marketing firm and, yes, a Logistics manager where I aided in building interesting things like parade floats all across Canada.

I found myself searching for a new career where I could work with companies small and large to improve their sales services and help them grow! Of course, I chose to work with the #1 recruiting agency in Canada, Sales Talent Agency.

For the love of sales!


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Lidia Aiello

Operations Manager, toronto

t.  416-304-9823 ext. 2048
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I am a university graduate, educated in the field of Communications. Upon completion of my university degree I explored the world of fashion by taking an international course located in London, England, which lead to my certification as a Fashion Style/Image Consultant.  Going to school in London was one of the most amazing experiences I have ever had. I was immersed in such a beautiful culture where everyone had his or her own style (the term ‘Street style” was derived from London because of the way people dressed there).  I learned everything from how trends have evolved and how important it is for all individuals to present themselves for success. 

Upon returning from London I continued my education in fashion at George Brown College, receiving a diploma in Fashion Business. When I completed my diploma I began working for a retail company as a fashion buyer. Shortly into my career I discovered that fashion was something that I absolutely adored but decided it was not my career of choice.    

The next phase in my working career brought me to a Toronto law firm, where I took on a position as an administrative assistant. In this position I worked closely with the Human Resources Manager and I discovered my love for HR. Human Resources is the process of linking the HR function, such as recruiting, selection, performance management, employee and career development, succession planning, retirement and termination, with the strategic objectives of the organization in order to improve performance. 

After a year of working at the law office I decided to go back to school and expand my knowledge of Human Resources. This is where I learned that people are an organization’s strongest resource and supporting initiatives to build an empowered, respected and informed employee, is exactly what I wanted to do. Shortly thereafter, I was headhunted by Operations Manager Sarah Gowdy, for their new Operations Associate role. I am extremely excited to have the opportunity to work and learn alongside such a hard working group of individuals at Sales Talent Agency.

For the love of sales!


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kat perrin

Katherine Perrin

Marketing manager, Toronto

t.  416-304-9823 ext. 2032
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I grew up in a very small farm town outside of Brantford called Mount Pleasant. You could blink driving through and the town of Mount Pleasant would be gone. Growing up, I never dreamed of leaving the small town I now know like the back of my hand. That said, once I attended school in St. Catharine’s I began setting some big and lofty goals for myself and knew that a move to bustling downtown Toronto would be my best shot in attaining them. And so begins my next chapter in the most populous metropolitan area in Canada – big change for me!  

I am an Honours graduate from Niagara College’s Business Administration Marketing-Advanced Diploma Program and Niagara College’s Post Graduate Certificate Program in Public Relations where I received the Associate Dean’s Award of Excellence. This September I will be resuming my education part-time at Ryerson University in pursuit of a Bachelor of Commerce-Business Management degree with a marketing major.   

Throughout my academic career I decided to make the most out of as many extra-curricular activities as I could. I was selected to be the Vice President of Enactus Niagara College, which is Niagara College’s non-for-profit that is concentrated in the areas of entrepreneurship, sustainability and literacy. I was also selected to be a part of Niagara College’s Marketing Team where I placed second in market research and fourth in retail marketing provincially. This year I was also one of 12 students selected to be a part of the mentorship program for the Canadian Public Relations Society- Hamilton- Niagara Chapter. And last, but not certainly least, I took part in The Great Canadian Sales Competition, Canada’s Biggest Student Competition,  as Niagara College’s Team Lead/Ambassador. In the Competition’s second year (and first year at Niagara College), our team encouraged 72 students to participate on our campus putting us at 360% to our team target.

Throughout my education, I made a point to dive into extra-curriculars and to also get as much industry experience as I could. Thus far, I have worked for agencies, not-for-profits and the educational sector, which has given me a very valuable perspective on what I want to do with my career. I couldn’t be more excited to assume the position of Competition Coordinator/Regional Manager for The Great Canadian Sales Competition.  Not only do I understand competitions and how to get students involved, but I also understand how extra-curriculars can be a huge benefit to students. I cannot wait to help spread awareness of the GCSC and to share my experiences with as many students as I can.

For the love of sales!


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Aaron Jocano

GCSC Coordinator/regional manager of ontario, Toronto

t.  416-304-9823 ext 2065
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I was born and raised in the suburbs of Toronto. In the summer of my grade 12 year, I made the tough decision to put down my orange, leather, spalding dream of becoming the starting point-guard for the Toronto Raptors, and tied a green apron around my waist. I received my first and so far longest sales position, working as a sales associate for Dollarama. Through this position, while attending Centennial College and constantly making new friends, I quickly realized that I loved speaking to people-- and that I could easily relate with them as well.

During my second year at Centennial, I was introduced to the Great Canadian Sales Competition (GCSC). One of my good friends at the time reached out to me to see if I was interested in being an on campus Ambassador. To work alongside some of my closest buddies, interacting with students and at the same time making money? It was a no-brainer to take the role on! We worked to get as many students as possible to join the competition. However, it clicked relatively early that I was very shy and hesitant; pitching the competition to random students that I have never spoken to in my entire life was not my forte after all. It was only when Sheila Cassidy (competition Coordinator/Manager at the time) came to our campus and rang in a ton of submissions (after the school was closed, on her own) by having 100% confidence in herself, that I inherited that same mind-set. Since then, I could honestly say that I broke out of my shyness bubble. My personality matured and I gained the confidence needed to succeed as an Ambassador for the GCSC. That year we placed 3rd out of all the Ambassador teams and the following year we continued to be in the top 10 out of 80 other schools.

Getting hired on to the team as the Competition Coordinator/Regional Manager of Ontario, I have realized that having this mindset must remain constant: “Be proud, but never satisfied”. The competition has grown year-over-year because our team has not become complacent with our success, rather pushed ourselves to be even better - it is for that reason that I am so inspired to work with the Ontario school teams this year and help them to succeed. The Great Canadian Sales Competition completely changed my life, and I know that it will definitely do the same for other students as well!

For the love of sales!


Daniel Petz

Business Development Representative, Toronto

t.  416-304-9823 ext 2062
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My loves of sales began early in the summer of third grade when I set up a makeshift refreshment stand for construction workers overhauling our neighbourhood’s roads. A few years later in grade 6, I spotted a gap in the schoolyard refreshment market as vending machines were not permitted on campus. I began selling soda out of my locker and ended up selling over 500 cans that year. Ever since closing my first sale many summers ago my passion for sales has grown. Between the authentic interactions and rewarding feeling of closing a deal, I knew I had a future in sales. 

I enrolled at Ryerson University in 2013 in the Marketing and Economics program at the Ted Rogers School of Management. From there I gained experience in consumer facing sales and always enjoyed interacting with a diverse range of clients. Meeting and conversing with new people every day was something I genuinely enjoyed and emboldened my passion for sales. During my third year at Ryerson I was hired as the VP corporate relations for the Ryerson Marketing Association. In this role, I was tasked with selling the RMA to potential sponsors, along with scouting, contacting and securing keynote speakers and workshop attendees. It is through the RMA that I was introduced to Sales Talent Agency and having since graduated from Ryerson, I am looking forward to bringing value to STA while also taking my career in sales to the next level!

For the love of sales!


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Danielle Lazenis

Account manager, Toronto

t.  416-304-9823 ext 2073
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Over the course of my life, I’ve always known that I would follow in both of my parent’s footsteps and pursue a career in sales. As a recent graduate from Ryerson University with a B.Comm. in Marketing Management and a minor in Sales Management and Service Quality, I am ecstatic to finally start my career in my desired field. 

My passion for sales emerged through various sales and retail jobs, as well as my educational background. My very first job in sales was difficult to get, as I had no prior retail experience needed for the position.  But after perfecting the art of persuasion during one of my first interviews, I was given the chance to sell what girls and women love most in this world…shoes! Although the job was challenging at times, I really thrived and enjoyed working in that type of environment.

The summer after graduation, I had the pleasure to fundraise for Plan International’s Because I am a Girl campaign utilizing door-to-door sales tactics. I earned a quick promotion to Assistant Manager as I was achieving some of the highest amounts of daily and weekly donations. Entering into a management position was exciting but challenging because I not only had to ensure my own numbers were being achieved, but also my entire team as well. As a naturally self-motivated individual, I was always the one to motivate others and to encourage the development of my team. 

Door-to-door sales taught me how to handle rejection in a positive way, as well as enhanced my interpersonal and negotiation skills. My motto is “every no is closer to a yes,” and maintaining this mindset throughout my career has been essential to my success. As someone who loves sales and helping others, this role at Sales Talent Agency is the perfect role for me, and it’s a pleasure to be working with some of the best sales people in the country.

For the love of sales!


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Alex Nicholson

Senior Account Manager, Vancouver

t.  416-304-9823 ext 2068
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After graduating Queen’s University in 2014 with a Bachelor’s Degree in Political Studies, I frankly had no idea what I wanted to do career-wise. I spent my first year post-graduation, fulfilling one of my life-long dreams of living and working in Australia. There, I had the opportunity to work for the Outdoor Education Group, a company whose sole purpose is to engage school kids in the outdoors through different learning objectives in beautiful environments around Australia. I had the chance to connect with amazing students and teachers, as well as work with truly incredible people from around the world.

While the world of outdoor education, may seem like a far cry from recruiting, their similarities may surprise you. They both require you to be an excellent problem solver, make customer engagement and service a top priority, as well as, requiring you to thrive in a fast-paced and ever-changing environment.

While I never imagined myself going into sales, it turns out I love it! As an Account Manager, I am able to connect with my clients and ensure that they find their next great employee! At the same time, I am continuously sourcing impressive candidates across different industries and love the continuous challenge and immense reward of working with different companies and individuals across Canada and the U.S.  

The path that ultimately led me to Sales Talent Agency was not a clear one but I am so incredibly happy and fortunate to work for such a passionate and spectacular organization, full of the most talented people in the industry! Whether you are a start-up needing to hire your first employee, or a Fortune 500 Company looking to expand your organization, I would love to help you grow your team and crush your next quota!

For the Love of Sales!

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Arkan Imam

Senior Executive Search Associate, Toronto

t.  416-304-9823 ext. 2045
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My sales career began at the age of twelve, working as a newspaper carrier in my neighborhood. Looking back, the best part of the job was signing up neighbors for the paper, and seeing my street’s subscribers increase every month. Since then, I worked many sales roles during school, but never fully considered a career in sales until I was nearly finished University.

I studied Marketing and Finance at Ryerson University, where I earned my B.Comm. I remember being about a year away from graduation and talking to friends who had already graduated and started working. A few of them worked in sales. Their jobs were all very different, but had many things in common when talking about parts of the job they loved: Meeting new people, building relationships, and a fast paced, competitive environment. I realized that those were qualities I had also enjoyed over my career, and that I wanted more.  At the time I was a Sales Associate at Telus; I had won sales awards and loved my job, but a sales career still wasn’t on my radar until I had those conversations with friends and professors. And I’m glad I did.

That brings me here, to Sales Talent Agency. My role here is extremely exciting because I am able to really help sales people find amazing opportunities and achieve their professional goals.

For the love of sales!


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Michelle Najduch

Account Manager, Vancouver

t.  416-304-9823 ext. 2026
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When I was a kid there are two things I liked above all else – moving fast and people. Growing up, I played on competitive sports teams and volunteered as much as I could. Sports allowed me to exercise my competitive nature while working with others to reach a common goal. As a team, we competed at World Championships and placed in the top 10!

I graduated from the University of Winnipeg with a Bachelor of Business Administration. Immediately after, I relocated to Vancouver to pursue my professional sales career. My first role was with a local SaaS company targeting the entertainment industry. I worked alongside a very small team which gave me the opportunity to dabble in all parts of our business – which I loved! Despite us reaching our goals as a company, I was left wanting more – more connections, more conversations and most important I wanted to make more of an impact on those around me. This is what led me to Sales Talent Agency - fusing together my passion for people, my need for speed and the desire to make an impact. I knew instantly that Sales Talent Agency was the right fit for me! Fun fact: as a retired athlete, you can now find me coaching the next generation of tenacious, confident and competitive women. I look forward to meeting candidates from all walks of life!

 For the love of sales!


Janique Renaud

account manager, TORONTO

t.  416-304-9823 Ext. 2056
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Growing up as an only child meant that I had to be resourceful in my approach to finding new friends. When I was 8 years old, I went door to door along my street to find out which houses had kids and simply asked them to be my friend. I guess you could say I’ve never been shy and discovered my love for talking to people pretty early on.

I went to the University of Ottawa and graduated with a degree in Communications. Throughout my studies, I played intramural soccer, volleyball, and held a few jobs. I worked in restaurants and as a clerk at the Ottawa General Hospital. Both of these jobs were fast paced and helped me develop excellent client service skills. I love working in an environment where no two days are the same and you’re constantly meeting new people.

After University, I started working for the Federal government and gained a lot of experience working in different areas of human resources. While working in the Learning and Development Directorate, I helped build e-learning products and hosted many webinar and in person presentations. I realized how much I loved the client interaction part of the job and decided to change career directions and focus on finding something that best suited my social skills. For the first time in my life I was going after a job not only that interests me, but that I believe I can be great at and that’s how I ended up here, with Sales Talent Agency.

For the love of sales!

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Mariam Ascan

account manager, TORONTO

t.  416-304-9823 Ext. 2036
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I consider myself a “third culture kid”. Born and raised in Russia until the age of 10, I’ve moved around my whole life- changing schools, cities and continents. After leaving Russia, I lived in Prague for 2 years, before finally immigrating to Canada nearly 11 years ago.

As a culture-shocked twelve year old, with only a few english words up my sleeve, I found myself facing a multitude of new obstacles. From basic ability to communicate, to integrating into a completely different culture, to starting a new life in a new country (with all friends and family living halfway across the world)- to say it was a challenge would be an understatement. However, it was also the best opportunity for growth that I was lucky enough to encounter early on. Today, I attribute what I consider to be some of my biggest strengths to my immigration experience.

Firstly, it taught me the ability to embrace change and adapt quickly- an imperative skill in our present-day world. It instilled in me a deep sense of gratitude for all the hard work and sacrifice my parents had to make in order to give me the opportunities I had (and have). This has shaped me to be a self-motivated person, with a thirst for achievement. Most importantly however, my experiences living in three entirely different cultures sparked my interest in people- understanding them, learning from them, and working with them.

I decided to further pursue this interest at McGill University, where I studied Psychology and Philosophy. I found myself learning even more outside the classroom, than in my lectures. McGill is best known for being two things- highly diverse, and highly competitive (in some ways it’s the perfect breeding ground for future sales people). While there, I dedicated the majority of my extra-curricular time to Alpha Omicron Pi, an international sorority (and no, it was nothing like in the movies!). I served as President for two years, which gave me a chance to work closely with so many interesting people, from all corners of the world. It was an incredible learning experience that helped me take my interpersonal and communication skills to the next level.

I wasn’t sure exactly what path my career would take upon graduation, but I knew I wanted to work with people, in a high-energy field that would both challenge and reward those who work hard to excel at what they do. My passion, drive for success and love of a good challenge pointed me directly to a sales career. I couldn’t be more proud and excited to embark on this journey with Sales Talent Agency!

For the love of sales!




Stephanie Cheng

Account manager, Toronto

t.  416-304-9823 Ext. 2076
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My very first sales job was at age 15 scooping ice cream at Laura Secord. I remember falling in love with making people smile and convincing people that they needed a double scoop, a chocolate dipped waffle cone, or sprinkles and gummy bears! My selling style was never forced and I successfully up-sold all the time because I truly believed in the product and it helped in my favour that ice cream generally makes everybody happy.

After working at Laura Secord I worked at Le Chateau and Aritzia and had my first experiences with commission sales. It was exhilarating to uncover peoples’ needs, suggest suitable fashion pieces for them and close sales. I loved the hustle and grind and being rewarded for my hard work.

Following that, I worked at various other retail companies as well as restaurants such as Spoon & Fork and Joey.  Being a server was one of my favourite experiences because it was an extremely fulfilling job where I was able to create irresistible dining experiences for my guests and connect with so many people from all walks of life.

After graduating, I landed my first full-time position as a Wholesale Fashion Sales Representative where I managed four brands and was in charge of inviting buyers and store owners to our showroom to showcase the season’s collections and sell, sell, sell. It was my first job where I had to cold-call and after the first day of cold-calling my fear of cold calling vanished and I grew so much as a person.

I am so excited to begin this journey with Sales Talent Agency as an Account Manager. I could not imagine a more perfect role where I am able to build relationships with clients and candidates and essentially play matchmaker! Looking forward to meeting you all! 

For the love of sales!


Sheldon Derton

Account Manager, Vancouver

t.  416-304-9823 Ext. 2078
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Growing up I was in to all kinds of sports. I was a very competitive individual playing soccer and baseball at high level. However, once entering high school I had found a new love, basketball. From grade 8 on I focused on basketball, continuing to improve and excel within the team environment. In my last year in high school we ended the season winning the Provincial Championship. First time in school history!

After high school I was given the opportunity to play basketball and go to school at Douglas College. Throughout my 3 years at Douglas College I received my diploma in Business and Commerce while playing the sport I love. I continued to develop, practice, and make many new connections.

Right before starting my tenure at Douglas College I was hired at Earls Kitchen + Bar. I was a server and bartender part time while in basketball season, and worked full time when in the off-season. I worked at Earls for 4 years starting as a server and progressed to bartending and then into management. I managed full-time at Earls after completing my schooling and basketball career at Douglas College.

The next step in my career was a management position at a local restaurant while I worked to complete my degree in Human Resource Management.  While being in the restaurant industry I learned and developed many skills and appreciated everything I had learned. However, at this time I had then realized I was in for a change in career paths and wanted to pursue a new career I was passionate about. That is when I found Sales Talent Agency and knew this was a great fit for me. This position allows me to use my passion for social interaction and recruitment. I am extremely excited to start my journey at Sales Talent Agency!

For the love of sales!

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Erin McLachlan

Executive Search CONSULTANT, Toronto

t.  416-304-9823 ext 2079
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I grew up knowing I would end up in a career that required a lot of talking and relationship building. As a kid I was described as talkative and persuasive which meant no one was surprised when my first summer job was as a telemarketer. Most people would say telemarketing was their worst job but I loved it! The challenge and the thrill of the sale kept me going back summer after summer. 

I continued to work various jobs throughout university and even landed a gig singing the national anthem for the University of Guelph hockey team. 

After completing my Bachelor of Commerce at the University of Guelph I worked as a sales representative and travel consultant for one of Canada's fastest growing student travel companies. I found a love for travel and sales that allowed me to connect with my clients on a very personal level. After this position I decided it was time to travel the world! After visiting over 30 countries I have experienced many other cultures first hand. While traveling I continued to work in sales and had my first taste of recruitment while working at an agency in Melbourne. 

When I returned to Canada it was a natural progression to go into sales and recruitment. I found myself working downtown Toronto at one of the largest staffing agencies in Canada. After spending almost 4 years at this agency I surpassed multiple targets and achieved a very high level of success. I was promoted to a Senior Account Manager and worked with countless companies to find the perfect recruitment solutions within their administrative support and sales divisions.   

With my passion and excitement for sales continuing to grow I jumped at the opportunity to join the team at Sales Talent Agency. I now specialize in the recruitment of leadership roles within sales as an Executive Search Consultant. In this role I continue to build meaningful relationships with sales professionals to ensure our clients and candidates find their perfect match! 

For the love of sales!


Parveen Mandviwalla

account manager, TORONTO

t.  416-304-9823 Ext. 2041
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Growing up I have always been surrounded with a family of entrepreneurs. My parents hard work, and passion for what they created was what made them successful. In turn, I was eager to find my passion, but did not know what that would be.

After a few marketing internships and graduating from Carleton University with a degree in Marketing and Communications, I was lucky to change my roles and discover that recruiting was my passion.

As I progressed in my recruiting career, it led me to Sales Talent Agency and from the initial interviews, it was a great fit.

Being an Account Manager at STA, I am able to be a part of revolutionizing sales recruitment and work with a passionate, creative and hard working team!

 For the love of sales!


Haris Zeljkovic

Account manager in Training, Toronto

t.  416-304-9823 ext 2027
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While attending the University of Western Ontario, I completed my Bachelor of Management and Organizational Studies in Global Commerce. I was juggling 3 jobs to alleviate the pressure of dreaded student loans. These jobs included catering at the Great Hall, a Mobile Specialist at Best Buy Mobile and refereeing for the Ontario Soccer Association.  These work experiences led me to my discovery of my passion for working with people. At the Great Hall, I enjoyed the team setting I was surrounded by when working under pressure.  I was highly motivated to sell customers on new cell phone features and plans adjusted to their needs.  I also learned to keep my patience and composure while 22 players and their respective coaches on the soccer pitch continuously shouted REF! REF!  Throughout this I realized that I was always actively engaged with people and I began to focus my efforts on choosing a career path that inspires integrity, competence, trust, and professionalism.

By the time my fourth year of University had come around, I had discovered my natural talent and interests.  I was always assessing customer needs and delivering unique sales catered to those needs.  My quick ability to build rapport and trusting relationships while utilizing humour appropriately sparked my search towards a career that would utilize my talents and help me grow both personally and professionally.   

I connected with a member of the Sales Talent Agency team on LinkedIn and began my process of joining this organization. Between the friendly and cohesive environment, open and honest communication and unique interview process, I knew this was a company that I wanted to represent to kick off the start to my career. 

For the love of sales!


Christopher Puttock

business development representative, toronto

t.  416-304-9823 ext 2059
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Not many people get it right the first time, but adversities and detours in your life journey can help you in unexpected ways.

“Just as we develop our physical selves through overcoming opposition - such as lifting weights - we develop our character by overcoming challenges and adversity.”

-Stephen Covey

I started working at 14 years old, in the summer after ninth grade. I worked 12-hour days for $7.05 an hour and I kept myself enthusiastic by thinking of what I could do with the money and the freedom it brought me. During high school I worked in retail and in an auto-mechanics shop before starting my own business detailing luxury cars at the owner’s homes as an extension of a detailer which serviced the mechanic’s shop I worked at. I also started my own business, repairing computers in my home town. My next big move was into the hospitality, I worked as a server and bartender for five years before starting at the Ted Rogers School of Management and I continued working in hospitality during University.

My final year before graduation, I felt lost as to what career path to follow. I started reading a lot with the aim of discovering my unique path in the world. I asked myself “What can I possibly be better at than the next new-graduate”. With the help of friends and acquaintances, I found my way into a sales career, and I couldn’t be happier with the decision.

“Synergy is what happens when one plus one equals ten or a hundred or even a thousand! It's the profound result when two or more respectful human beings determine to go beyond their preconceived ideas to meet a great challenge.”

-Stephen Covey

My degree is in Business Law, with minors in finance and economics. My extra-curricular education was learned through working in hospitality and living my life to the fullest. Outside of school I explored, I bought, sold, crashed and rebuilt several motorcycles, made mistakes, got very lucky and made lifelong friends. I wouldn’t trade that time for anything. I didn’t realize until I was finished school, by working 100+ hour weeks in the summer, by balancing classes and other responsibilities and by giving into my curiosity and branching out, I had earned myself a school-of-hard-knocks MBA with the focus in disaster control by the synergy of all my experiences together. All the people and experiences in my life have led to something I believe is truly great and will only get better.

Now I find myself with a rewarding career which I can honestly say inspires me, a few scars, a bunch of great friends and a lot of stories.

For the love of sales!


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Christopher Matthews

business development representative, toronto

t.  416-304-9823 ext 2052
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I am a curious individual looking to learn in every opportunity that I have. I graduated from Wilfrid Laurier University with a Bachelors in Economics and Biology. “Interesting combination”? I get that a lot. I am fascinated in both subjects and want to continuously learn about the developments in each field. I have played competitive sports my entire life such as volleyball, soccer and hockey but the most competitively in basketball. This nurtured my need to win and developed a strong discipline. In fact, if I was not working at Sales Talent Agency I would likely be pursuing professional basketball in Europe.

I have worked many positions in the past such as a camp counsellor, annual giving representative and director of sponsorship for Wilfrid Laurier’s Fashion Society. Each role I have taken on has involved a lot of interpersonal communication which allowed the discovery of my love for interacting with people from various backgrounds. I always felt that many sales representatives had a negative connotation associated with them from exploitative, distasteful methods and goals for customers. This made me work toward providing a consultancy approach to sales and develop a relationship with clients to uncover potential partnership opportunities.

I was able to find a company that combined my passion to learn and consult with companies of all sizes to end the stigma of poor sales support.

For the love of sales!


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Kaitlyn Tissington-Turner

Executive Search Associate, Toronto

t.  416-304-9823 ext.2024
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I have always been passionate about people.

From a young age, I pursued involvements that allowed me to work with and help others grow and achieve success. I studied Psychology and Gender, Race, Sexuality and Social Justice at the University of British Columbia in Vancouver to further my understanding of individuals and the systems that impact their lives. I enjoyed a variety of roles in student affairs where I helped build communities and was co-editor for an online publication that produced high-quality content for women on campus. I had equal passion for my studies and varied extracurricular involvements and was unsure of how to turn all of these passions into a career, so I made the decision to move to Toronto in pursuit of new challenges. I had hoped that by leaving my familiar home behind I would discover the next steps in my career.

After several months, I recalled a unique program at Queen’s University that I learned about a few years ago called the Graduate Diploma in Business. The program offers students the foundations of an MBA, and I thought this would be an excellent opportunity to challenge myself, discover new careers, and bridge my education and work experiences. Through my studies I learned about the field of recruitment; a type of people-centred work that allowed me to leverage my understanding of people and skills in coaching to help others find professional success.

Through personal research I discovered the Sales Talent Agency and was excited by the opportunity to work with a highly skilled and talented team at a company with a track record of success. A well-timed conversation led me to the Executive Search Team where I am able to combine my skills in research and writing with my passion for people and career development every day that I go to work.

For the love of sales!


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Sarah Anne Alfonsi

Account Manager, Toronto

t.  416-304-9823 Ext.2034
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Four years ago, I was in my first year of university and attended a Women in Leadership networking event on campus. I was asked to participate in the first year of STA’s Great Canadian Sales Competition by filming a 60 second sales pitch on the spot. As a passionate NFL fan, I chose to pitch “Why people should watch NFL football”. After filming the pitch, I didn’t think much of it until one month later when I received an email during Economics class saying that I had won the Google Sales Pitch Challenge. I later found out that I was also a semi-finalist for GCSC! Fast forward 3.5 years, and here I am starting my career with STA.

I am a recent Honours Bachelor of Business Administration graduate from Wilfrid Laurier University. My studies and experiences have provided me with cross-industry knowledge that has taught me to think critically and apply a variety of viewpoints to all situations. I was on the Dean’s List all 4 years of university and was actively involved on campus in a variety of volunteer positions and intramural teams. I was also a Teaching Assistant for first-year business students. In my fourth year, I completed a semester abroad in Milan, Italy which was an unforgettable and life changing experience! Throughout my education, I held various co-op positions at Deloitte, RBC and Rogers Communications, all dominant leaders in their respective industries. These positions gave me valuable exposure to different sectors, functional areas, and further expanded my communication and interpersonal skills.

My role as an Account Manager allows me to utilize my people skills and educational background while developing key relationships with clients. I am excited to begin my career with Sales Talent Agency and to be a member of the dynamic team!

For the love of sales!

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Lisa Shales

Account Manager, Toronto

t.  416-304-9823 Ext.2050
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I am a recent grad who just completed my Honors Double Major in Finance and Global Commerce at King’s University College in the Bachelor of Management and Organizational Studies program. Throughout my career at King’s, I was actively involved on King’s Students’ Council. My business degree combined with my extracurricular experience taught me one thing early on: that I wanted a career that involved building relationships and dealing with people. As much as I loved the finance aspect of business, I knew I was more passionate about the people side of business, which is what lead me to be interested in recruiting.

Throughout my experience on Students’ Council, I became a student leader. I was the Special Events Commissioner for one year, where I helped organized multiple events for first years. During my final year, I was the Graduating Class Representative on Council, and it was my job to single-handedly organize and sell tickets to our end of the year Grad Ball for 250 students. I was also actively involved on the promo team which involved selling tickets and promoting each event council put on. This taught me that I loved selling, I loved organizing, and I loved dealing with people. I knew then, that a career in sales was the right career for me.

I also got to have some incredible international experience during my undergrad. After my first year, I took a year off to do an internship teaching English in Paris, France. Having only lived in London, Ontario before, this was a great learning opportunity for me. I loved living in Paris, and it led me to want to move to the big city when I finished my degree.

I moved to Toronto searching for a career that would fulfill me and one I would be proud of which is what lead me to Sales Talent Agency. The Great Canadian Sales Competition was active on King’s campus and I was eager to learn more about the company. I had been contacted by a recruiter about a role they thought I would be a good fit for. As I worked with them through steps of the process, I kept thinking how much I wished I was on the other side of the phone, helping candidates find positions and helping candidates change their lives for the better. I knew then that I had found the right career for me and expressed my interested in joining the company.

I am extremely excited and proud to be a recruiter helping candidates each step of the way to finding the right career! I am very thankful to be working alongside such a hard-working group of individuals and having the opportunity to grow and learn at Sales Talent Agency.

For the love of sales!


Marc Villeneuve

business development representative, toronto

t.  416-304-9823 ext 2057
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I was born and raised just north of Toronto  and have spent the last 3 years living downtown and exploring all the city has to offer. Growing up I played competitive hockey all around Ontario for 14 years as a goaltender. It was through my love of hockey that I realized how much I loved to compete and, perhaps more importantly, how much I loved to win. It was also through hockey that I realized how much work is needed to do both of those things on a consistent basis. Today I still coach youth hockey in my free time, and try to get out on the ice whenever I can.   

I had my first sales job when I was 16 years old selling hockey equipment in a large retail store. It was the perfect setup. I absolutely loved hockey and knew everything there was to know about the gear. It was shortly after I started that I realized how much I liked selling. Especially selling something I liked. The opportunity to talk about the products with hundreds of people each week who shared the exact same passion as me was exciting and eye opening. Furthermore the ability to try and figure out what makes people tick, to listen to their needs, find them a solution, and close the sale was exhilarating. I was hooked. My most recent sales job was selling cell phones, cable, and internet to people in retail stores. And though this too was an amazing opportunity and taught me a lot, I was ready for my next challenge outside of retail.

I am a recent graduate from Ryerson’s Ted Rogers School of Management. I graduated from Ryerson with a Bachelor’s of commerce in marketing and a minor in business law. Fresh out of school I had no idea what my next step was. So I took off to Europe for a 2 month trip to try and clear things up. Upon returning I realized I was quite interested in furthering my sales career in any meaningful way I could. I knew I wanted to find a place where I could work with companies both big and small, and in a variety of industries. I wanted to learn as much as I possibly could about different businesses and figure out how I could help them achieve their sales goals. This is what led me to Sales Talent Agency and why I am so excited to be a part of the #1 sales recruitment agency in Canada!

For the love of sales!



Jenna Bugiardini

Account manager, VANCOUVER

t.  416-304-9823 Ext. 2060
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Growing up, I spent the majority of my time playing sports. I played everything from soccer to volleyball to football. I believe sports taught me so much about work ethic, drive and what it takes to win; skills I continue to utilize daily. While I love all sports, my passion was basketball. After high school (and countless hours in the gym), I chose to continue playing basketball at the University of Victoria.

I moved from Ontario to the West Coast and began my time as a student-athlete at the University of Victoria. It was there I was able to study at the Gustavson School of Business where I worked towards my Bachelor of Commerce with a focus on marketing. I really enjoyed my time working in marketing, however I always knew I was better suited for a more people driven role.

After completing my degree, I wanted to see more of the world so I spent a year living and working in Germany. The experience allowed me to immerse myself in a new culture, try out a new language and gave me the opportunity to travel all over Europe. While I loved Germany, Canada was calling me home and Vancouver was where I wanted to grow my career.

I knew I wanted to take the skills I had learned in marketing and transition into a sales role, so I sought out Sales Talent Agency with a sales role in mind. However, when the idea of recruiting was presented to me, I couldn’t seem to let it go. I loved the idea of being able to help candidates find roles perfectly suited to them while also working in a changing environment where I would be constantly solving problems. Everyone at Sales Talent Agency is highly motivated, friendly and passionate about sales. I am very excited to be part of such a high performing team!

For the love of sales!



Stefan Karpowicz

Marketing Associate, toronto

t.  416-304-9823 Ext. 2021
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I was fortunate enough to grow up in Wasaga Beach, Ontario; the famous ‘weekend getaway’ for many of those who reside in the GTA. As I get set to begin a life in Downtown Toronto, I realize how much my life has changed since my simple life at home. However, some things have not changed. From a very young age, I had 3 values instilled in me; perseverance during challenging times, hard-work, and respect for others. I have carried these traits with me throughout my life and they remain equally as important now as they did from day one. I am excited to be able to exercise these traits in combination with others as a marketing associate for STA.

My passion for sales has been developed through previous experience with Best Buy Canada, PepsiCo, and Sales Talent Agency as a Campus Ambassador. I love having the opportunity to create meaningful relationships with others and provide them with a legitimate solution to a problem that they are faced with. My passion for marketing began during my university career. I chose to attend the University of Guelph to earn a Bachelor of Commerce with an emphasis in marketing management. During this time, I became heavily involved with student politics, resulting in being elected as the President of the College of Business and Economics Students’ Association in my final year. In my spare time, I often found myself researching marketing trends and ‘How-to’ marketing videos. My interest in this field expanded to the point where I licenced and founded my own Digital Marketing company. Like most things in life, this posed several challenges and bumps in the road. Ultimately, it was a fantastic learning experience that reinforced the importance of the 3 traits above.

As previously eluded to, I was first introduced to Sales Talent Agency in my first year of University when I became a Campus Ambassador for the Great Canadian Sales Competition. I fell in love with the concept and how unique the challenge was for students to take part in. I truly believe that salesmanship is ingrained in every discipline, and therefore it is very important for students to possess this skillset. I love being able to use my experience in sales & marketing and link it with my passion for helping others succeed. I am excited to continue to help STA grow this competition and increase the number of students who will benefit from taking part in GCSC.

For the love of sales!



Louisa Petkov

Account Manager, Toronto

t.  416-304-9823 Ext. 2038
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Two main themes have guided me through my life so far: emotional intelligence and a desire for fast-paced environments. Simply put, I love making relationships and being where the action is. That’s why from the age of 15 I began working as a Hostess at The Pickle Barrel. I ended up staying there for 5 years working every customer-facing position you can think of there being in a restaurant. I loved this for two reasons: first, I was finally able to be financially independent and second, it consistently pushed me out of my comfort zone. Every day was different and I learned how to handle almost every situation thrown at me.

I continued to work in the service industry while transitioning into and attending university, which came with its own problem – what to study? I enthusiastically completed my education in Human Resources at Ryerson University because it gave me the best of both worlds – I could work with people and have the potential for professional success. During my time at Ryerson, I made another exciting decision: to study abroad in Spain. This experience further pushed me to create relationships across countries and manage the most unexpected situations.

Upon returning to Toronto and graduating from Ryerson, I had my first taste of recruitment with an agency. I worked within a 3-person company where I led the sourcing of candidates for my clients. I knew from the excitement I would feel after closing each project, and the happiness from hearing the sincere gratitude from each client that this was the career for me.  This is why I am extremely excited to be a part of such a lively and driven company such as Sales Talent Agency where I can continue my professional growth.

For the love of sales! 


Andrew Cook

Account Manager, Vancouver

t.  416-304-9823 ext. 2031
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Being the youngest of three boys in my family developed a very competitive spark in me. It allowed me to have role models from a young age but also have competition - a bar had been set by my brothers and I always strived to be better. I believe this is a trait that followed me into hockey and soccer. I loved playing sports, the competitiveness was great, but I more enjoyed the relationships it created and team working skills I gained.

Growing up I had the same dream that I am sure many other Canadians had; playing professional hockey. While I had an immense passion for the game, the reality of it turning into a career grew less likely with every passing year. After high school I decided to take some time to live with friends, travel, and explore my musical creativity by going to school for Audio Engineering & Music Production.

I also worked my way up to a management position at Earls Kitchen + Bar. While I developed relationships and skills that will last a lifetime, it drove me to want something more. When I enrolled in BCIT's Marketing Management program I was not sure exactly what I wanted to do, just that I wanted to get a highly regarded qualification from one of BC's top education establishments. It was not until after graduation when Sales Talent Agency approached me, that I was confident I had found a company and career path that, I cannot only be proud of, but utilize my passion for building relationships, drive to succeed and helping others.

I am incredibly excited to start my career at Sales Talent Agency, and cannot wait to see where it takes me!

For the love of sales!