What is the role of a Sales Development Representative?
A Sales Development Representative (SDR) and Business Development Representative (BDR) are typically roles in an early sales career focusing on generating new client leads. An SDR focuses on prospecting outbound leads while a BDR focuses on qualifying inbound marketing leads. Neither one is responsible for closing business.
Instead, their aim is to move qualified leads through the pipeline to those who have more experience closing business. In the past 2 years alone, we've helped 137 candidates find Sales Development and Business Development Representative jobs at 61 different companies across North America. During this time we've facilitated $6 million+ BDR and SDR salaries that range from $40,000 to $55,000.